What is Multicultural Marketing?

What is Multicultural Marketing?

What is Multicultural Marketing? In short, multicultural marketing is for when meaning goes beyond words. The United States is becoming increasingly ethnically diverse every year making it more important than ever that companies learn to market to everyone and not...

Marketing Translation (Ways To Save Money)

Going global involves understanding target markets, preparing for multi-language translations, and understanding different locales. To successfully manage the expense of human translation services, it is important to think about the content and then design...