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The Importance of Properly Translating Healthcare Materials

The Importance of Properly Translating Healthcare Materials

by Slopes Marketing | Feb 2, 2022 | Global Content, Global Language Management, International Business, International Marketing, Language & Culture, Localization, Translation

Did you know that in the United States, it is estimated that over 60 million people speak a language other than English at home? This is a huge population of people who could benefit from translated healthcare materials. However, many healthcare providers and...
The Importance of Localization in Business Expansion

The Importance of Localization in Business Expansion

by Cody Broderick | Jan 31, 2022 | Global Content, Global Language Management, International Business, International Marketing, Language & Culture, Localization, Translation

It is now simpler than ever before to expand a firm worldwide. Customers from all over the world can now be reached instantly thanks to the internet. However, businesses must consider different barriers, which can be overcome through localization. There is always a...
What’s the difference between translation and localization?

What’s the difference between translation and localization?

by Cody Broderick | Jan 24, 2022 | Global Content, Global Language Management, International Business, International Marketing, Language & Culture, Localization, Translation

Have you ever wondered what the difference is between translation and localization? You’re not alone! Many people are curious about the distinction between these terms, primarily since they are often used interchangeably. This blog post will explore the...
Transcreation: What It Is and Why You Need It

Transcreation: What It Is and Why You Need It

by Cody Broderick | Jan 7, 2022 | Global Content, Global Language Management, International Business, International Marketing, Language & Culture, Localization, Translation

If you’re a business with a global reach, you know the importance of localization. However, sometimes localization isn’t enough. To create marketing materials that truly resonate with your target audience, you need conversion. Transcreation is the process...
Localization Solutions: 2022 Best Practices

Localization Solutions: 2022 Best Practices

by Cody Broderick | Nov 10, 2021 | Localization, Translation

Technology has brought unlimited business potential. Even a small company in a small town can offer services to global populations. Despite this glossy picture, access to different communities away from your hometown or region poses several challenges such as:...
The Difference Between Language and Dialect

The Difference Between Language and Dialect

by Cody Broderick | Nov 2, 2021 | Global Content, Global Language Management, International Business, International Marketing, Language & Culture, Localization, Translation

At inWhatLanguage, our team has the opportunity of working on translation and interpretation projects in a vast number of different languages. However, on occasion, our clients find themselves confused about the difference between language and dialect. This confusion...
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